LOYALTY AND GIFT CARDS
A restaurant loyalty program with points, gift cards and texts in Spanish
Reward the families who come every week with points, sell gift cards and send text coupons in Spanish on slow nights, all from your POS. Truvana Tech helps restaurants in DC, Maryland and Northern Virginia bring regulars back.
- Points and automatic rewards
- Text coupons in Spanish
- Digital and physical gift cards
Restaurant loyalty program software built for Latino restaurants
Points, texts, gift cards and referrals in one system, in the language your regulars read.
Points and automatic rewards
Regulars earn points on every visit, and the reward applies itself at checkout.
Text coupons in Spanish
Campaigns and coupons in Spanish bring regulars back on a slow night.
Gift cards, digital and physical
Easy gifts for Mother's Day on May 10, Christmas and quinceañeras.
A referral program
Reward the regulars who bring their friends and family.
Spin-to-win for new customers
First-time customers spin for a prize and leave with a reason to come back.
Google reviews, answered
Your Google reviews are watched for you, with suggested replies to post.
Restaurant loyalty program examples
Four simple programs, by kind of restaurant. Start with one reward your cashier can explain in a sentence.
Pupusería
- ■A free pupusa after 10 visits
- ■A text coupon on slow Tuesdays
Panadería
- ■Points on every morning visit
- ■Gift cards for May 10 and Christmas
Pollería
- ■$5.00 off after $100.00 in orders
- ■A reward for referring a friend
Taquería
- ■A spin-to-win prize for first-timers
- ■A text coupon for the next visit
A digital loyalty program vs a paper punch card
Many small restaurants start with a stamp card. Here is what changes when the program lives in your POS.
Truvana Tech
Your loyalty program, set up by a local team
Paper punch cards get lost and slow nights stay slow. Truvana Tech sets up loyalty programs, gift cards and POS for small restaurants in DC, Maryland and Northern Virginia, in English or Spanish.
At the register
Points where your customers already pay
Points and rewards live in the same POS your cashier uses, and the self-order kiosk connects to the program too. Nobody keeps a paper card or a separate tablet, and the reward applies itself.
- Points and automatic rewards
- Connected to the kiosk
In Spanish
Texts that sound like your restaurant
Write a coupon the way you talk to your customers, in Spanish, and send it on a slow night to the customers on your own list.
- Text campaigns and coupons
- Your own customer list
On site
Set up and explained to your team
We set up your rewards and gift cards in your POS and train your cashiers to explain the program in one sentence, in English or Spanish. When you want to change a reward, a local team helps.
- Training on site
- A local team after launch
How to start a restaurant loyalty program
Start small: one reward your cashier can explain in a sentence, in English or Spanish.
- 01
Pick one simple reward
A free dish after ten visits, or money off after a set amount.
- 04
Send your first text
A coupon in Spanish to bring regulars back on a slow night.
How a restaurant loyalty program works
A restaurant loyalty program turns repeat visits into rewards, in three steps.
- Earn points. For each visit or each dollar spent.
- Reach the goal. A set number of points earns a reward.
- Get the reward. A free dish or money off.
How much does a restaurant loyalty program cost?
A loyalty program has three costs: the software, the text messages and the rewards. A $3.00 reward after ten $12.00 visits gives back 2.5% of what that customer spent, and you pay only the food cost.
| Cost | Example | What to watch |
|---|---|---|
| Software | Toast lists loyalty in its Build Your Own plan, priced on request; Square includes a loyalty program in its paid plan | Part of your POS, or one more monthly bill |
| Text messages | Square: the first 500 texts free, then 3¢ per text | Text only customers who agreed to get texts |
| The rewards | Your choice | One reward your cashier can explain in a sentence |
Sources: Toast, checked November 10, 2026; Square, checked November 11, 2026.
How to choose a restaurant loyalty program
Pick one simple reward and keep it in the POS your cashier already uses. Then ask:
- Does it work at your self-order kiosk?
- Can you send texts and coupons in Spanish?
- Does it include gift cards, referrals and review replies?
- Do regulars who order from your website or app stay yours?
Loyalty program questions owners ask
What is a restaurant loyalty program?
A restaurant loyalty program rewards customers for coming back, usually with points that turn into a free dish or money off. Many restaurants add gift cards, text coupons and rewards for bringing friends.
What are good restaurant loyalty program ideas?
Keep it simple: a free dish after a set number of visits, or money off after a set amount. Sell gift cards before Mother's Day on May 10 and Christmas, reward regulars who bring friends, and send a text coupon in Spanish on your slowest night.
Do loyalty programs work for small restaurants?
They work when the reward is simple and the cashier mentions it at every sale. Your regulars are often your best customers, and a reward gives them one more reason to choose you over the place down the street.
Can I send loyalty texts in Spanish?
Yes. Text campaigns and coupons go out in Spanish to the customers on your own list. Text only customers who agreed to receive texts, and give them a way to stop.
What is the best restaurant loyalty program?
The best one is the one your regulars actually use. For a small restaurant that usually means a program inside your POS, a reward that is easy to explain and texts in your customers' language. Ask what it costs per month and per text, in writing, before you sign.
Who sets up restaurant loyalty programs near me?
Truvana Tech sets up loyalty programs, gift cards and POS systems for restaurants in DC, Montgomery and Prince George's counties in Maryland, and Northern Virginia, in English or Spanish. Loyalty is one part of our restaurant POS, with online ordering, tableside ordering, the kitchen display and AI phone answering. See where we work or ask for a quote.
Get a quote for your loyalty program
Tell us how many regulars you have and how you thank them today. A person replies in English or Spanish.
Tell us about your business
Your name and email are enough to start. Write in English or Spanish.